business development south west


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Ling Marketing was started in Oxfordshire in 1992 as a small Business Development Consultancy. This followed 20 years of entrepreneurial Business Development and Sales & Marketing success by Andrew Ling within International companies from the Glass Packaging, Wine, Spirit, Beverage, Food, Hospitality and Recycling Industries

 

 

Relocating to Exeter in 1999 to set up a UK business for an American manufacturer, introduced us to the South West, with its unique charms and commercial challenges. It became clear that National and International trading and distribution can function extremely well from this unique geographical area, if certain criteria are met. 10 years on and Ling Marketing has proven many times that the supply chain, logistical and business requirements of the South West are no hindrance to running a highly successful national operation for local companies and overseas parents alike

 

Ling Marketing provides hands-on direction, support and targeted commercial focus for medium sized and small businesses. As well as our core business competency in Food, Beverage and Allied Equipment Industries, companies from an increasing cross-section of other market sectors…. Cosmetics, Pharmaceuticals, Electronics, Materials Handling, Furniture, Healthcare, and Retail, have all used Ling Marketing’s particular style of business development services

 

As an independent specialist company coming from outside the day-to-day environment of a typical client’s busy company, Ling Marketing brings a fresh objective direction and energy to the business, providing a commercial boost at a critical time. We often become part of our client’s business for the duration of the project, working from within the business, until the successful completion of the contract and the delivery of the results

 

Ling Marketing is NOT a PR company and does NOT provide in-depth financial health checks, although we have respected partners in the industry who do. We are a broad based business development and sales generation entity, used to the harsh realities of life at the sharp end of business. Andrew Ling undertakes all assignments in person and is wholly accountable for their success. We do NOT offer remote advice from the safety of another place, nor produce voluminous, jargon filled reports which the client is then expected to implement. Following an agreed business development plan, we become deeply involved in the ‘nuts and bolts’ of the business, identifying new commercial opportunities, implementing carefully targeted sales and marketing strategies, improving operational profitability, maximising resources, fine tuning supply lines, rationalising effort and reducing cost

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