Ling Marketing was started in Oxfordshire in 1992
as a small Business Development Consultancy. This followed 20
years of entrepreneurial Business Development and Sales &
Marketing success by Andrew Ling within International companies
from the Glass Packaging, Wine, Spirit, Beverage, Food,
Hospitality and Recycling Industries
Relocating to Exeter in 1999 to set up a UK
business for an American manufacturer, introduced us to the
South West, with its unique charms and commercial challenges. It
became clear that National and International trading and
distribution can function extremely well from this unique
geographical area, if certain criteria are met. 10 years on and
Ling Marketing has proven many times that the supply chain,
logistical and business requirements of the South West are no
hindrance to running a highly successful national operation for
local companies and overseas parents alike
Ling Marketing provides hands-on direction,
support and targeted commercial focus for medium sized and small
businesses. As well as our core business competency in Food,
Beverage and Allied Equipment Industries, companies from an
increasing cross-section of other market sectors…. Cosmetics,
Pharmaceuticals, Electronics, Materials Handling, Furniture,
Healthcare, and Retail, have all used Ling Marketing’s
particular style of business development services
As an independent specialist company coming from
outside the day-to-day environment of a typical client’s busy
company, Ling Marketing brings a fresh objective direction and
energy to the business, providing a commercial boost at a
critical time. We often become part of our client’s business for
the duration of the project, working from within the business,
until the successful completion of the contract and the delivery
of the results
Ling Marketing is NOT a PR company and does NOT
provide in-depth financial health checks, although we have
respected partners in the industry who do. We are a broad based
business development and sales generation entity, used to the
harsh realities of life at the sharp end of business. Andrew
Ling undertakes all assignments in person and is wholly
accountable for their success. We do NOT offer remote advice
from the safety of another place, nor produce voluminous, jargon
filled reports which the client is then expected to implement.
Following an agreed business development plan, we become deeply
involved in the ‘nuts and bolts’ of the business, identifying
new commercial opportunities, implementing carefully targeted
sales and marketing strategies, improving operational
profitability, maximising resources, fine tuning supply lines,
rationalising effort and reducing cost
